"How to Sell at Prices Higher Than Your Competitor"
In this Genius Network interview, Joe Polish talks to the nation's foremost authority on selling, Larry Steinmetz about the secret to determining your competitive edge and how to face a competitor's price cuts.
Order "How to Sell at Prices Higher Than Your Competitor"
This Genius Network audio interview is available for purchase on compact disc or cassette. The full interview will be mailed to your address, along with a complete transcript and Hot Tips SheetTM for quick access to interview highlights.
About Larry Steinmetz
Lawrence L. Steinmetz, Ph.D. is a former professor of management at the Graduate School of Business at the University of Colorado who has become well-known for his work in getting profitable results in business. Recently, his field of concentration has been in the areas of how to successfuly raise prices and maintain high profit margins. He has educated hundreds of thousands of businesspeople all over the country at both public and private versions of his many seminars and is considered one of the nation's foremost authorities in getting top dollar for one's products and services.
Larry is a very dynamic speaker whose messages are not only educational but also entertaining. Presidents and owners of companies, as well as sales and marketing people, advertising and pricing personnel have given international acclaim to Larry's seminars. His material is developed via hands-on, no-holds-barred, take-no-prisoners, analyze the real-world techniques. His own personal experiences at both selling and teaching make him one of the outstanding individuals who can develop unrealized talents in ambitious people.
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