Gender Intelligence: I Was Once Blind But Now I See with Barbara Annis at Joe Polish’s Genius Network

Episode Summary

Barbara Annis, a world-renowned expert on gender intelligence and inclusive leadership, founded a gender intelligence group 27 years ago with offices in Toronto, New York, and 50 team members worldwide. They have conducted over 8,000 workshops on the subject and are the go-to experts for companies like NASA, Express, HSBC, and Ericsson.

In this episode, Barbara explains the hard-wired differences between men and women and how to capitalize on them in the workplace. She’ll break down hard facts and years of research that reveal that revenue and performance increases when men and women work together. In this episode, you’ll learn why it’s critical to capitalize on gender intelligence in the workplace if you want to move the needle in your business.

Here’s a glance at what you’ll learn from Barbara in this episode:

  • Gender Intelligence: I Was Once Blind But Now I See
  • Barbara shares strategies for increasing diversity and improving your bottom line
  • The powerful difference between gender equality and gender intelligence
  • 5 brain and communication differences between men and women and why they are important
  • Companies that do THIS ONE THING have on average a 34% increase in revenue…
  • The interesting reason why women can be the best promoters of your business
  • How to improve innovation, build engaged teams and culture, minimize risk and boost financial performance
  • One simple change that tripled a company’s revenues (and how you can use it in your business)

WHAT'S IN IT FOR THEM?

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Show Notes

Show Notes

  • She started as the first woman in sales at Sony – as part of a team of 600 men.
  • She behaved like one of the guys but read “Brain Sex” by Anne Moir and her mind was blown.
  • She began researching gender differences and is going to be creating a documentary on the subject.
  • The concept of gender equality is broken because it forces us to focus on inequality and blame.
  • Men and women communicate differently – and that’s ok.
  • Hard-wired vs. soft-wired – hardwired means “born with” and soft-wired means “learned from experience.”
  • Some differences between men and women get misinterpreted like worry, weighing options, and thinking “nothing”.
  • Men tend to explode while women tend to implode – and we can learn to appreciate and understand that difference.
  • Amygdala and hippocampus activity is different in men and women; listen to female intuition and understand the learning difference in men.
  • When men and women work together, studies show performance is superb and revenue increases.

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